Managerial Economics
A Game Theoretic Approach
Price: $80.00
Add to Cart- ISBN: 978-0-415-27289-6
- Binding: Paperback (also available in Hardback)
- Published by: Routledge
- Publication Date: 25th July 2002
- Pages: 344
- Illustrations: 33 line drawings and 88 tables
About the Book
This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.